Compare-at prices now shared to agentic channels
Shopify now shares your compare-at price with AI shopping agents through Shopify Catalog, so AI agents can see when a product is marked down. Previously, AI agents reading Catalog only saw the current price and markdown prices displayed in storefront were not shown. Control if AI agents can view compare-at prices by reviewing your settings in admin. Find the toggle in the “Compare-at” section. Learn more about catalog mapping in the help doc.
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Useful background context, but lower-priority than direct platform, community, or operator intelligence.
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medium
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Changelog What’s new in Shopify Back to Changelog October 09, 2026 Compare-at prices now shared to agentic channels Shopify now shares your compare-at price with AI shopping agents through Shopify Catalog, so AI agents can see when a product is marked down.
Previously, AI agents reading Catalog only saw the current price and markdown prices displayed in storefront were not shown. Control if AI agents can view compare-at prices by reviewing your settings in admin. Find the toggle in the “Compare-at” section. Learn more about catalog mapping in the help doc. New Discounts
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This briefing is based on reporting from Shopify Changelog. Use the original post for full primary-source context.
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