EcommerceIndustry ContextMonday, September 28, 20262 min read

Category metafields are now available in Analytics

Shopify Changelog22d agoshopify
Category metafields are now available in Analytics
Executive Summary

Until now, the color, material, fit, and other attributes you set when you categorize a product stayed on the product page. To see which materials or colors actually sell, you had to export. Those category metafields now show up in Analytics as dimensions and filters, next to your custom metafields. If you already categorized products, there's nothing to turn on. The attributes your products use are there. What you can do - Group a sales report by Color, Material, Fit, Fabric, Size, Activity, or

Source Lens

Industry Context

Useful background context, but lower-priority than direct platform, community, or operator intelligence.

Impact Level

medium

Use this briefing to decide whether your team needs an immediate workflow, policy, or reporting change.

Key Stat / Trigger

No single quantitative trigger surfaced in this report.

Focus on the operational implication, not just the headline.

Relevant For
Brand SellersAgencies

Full Coverage

Changelog What’s new in Shopify Back to Changelog September 28, 2026 Category metafields are now available in Analytics Until now, the color, material, fit, and other attributes you set when you categorize a product stayed on the product page. To see which materials or colors actually sell, you had to export.

Those category metafields now show up in Analytics as dimensions and filters, next to your custom metafields. If you already categorized products, there's nothing to turn on. The attributes your products use are there. What you can do - Group a sales report by Color, Material, Fit, Fabric, Size, Activity, or any other category metafield on your products.

- Filter a report to a specific value, like organic cotton or a particular color. - Use them in Reports, Explore, and the query editor. What stays the same - How you categorize products hasn't changed. - Custom metafields still work the way they do today.

- If a product has more than one value for an attribute, Analytics keeps those values together on one row so sales aren't counted twice. Feature Analytics

Original Source

This briefing is based on reporting from Shopify Changelog. Use the original post for full primary-source context.

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