At shippers’ confab, defining a ‘fragile’ trucking market
At a shippers conference in New York, a discussion on the market sought to define a ‘fragile’ market. The post At shippers’ confab, defining a ‘fragile’ trucking market appeared first on FreightWaves.
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New York–The monthly FreightWaves State of Freight webinar has migrated to FreightWaves Today, but a gathering of shippers in New York Tuesday brought together by its sister company SONAR got a chance to hear its two key analysts–Craig Fuller and Zach Strickland–opine on a market they described as “fragile.”
Unlike earlier State of Freight webinars in the first part of 2026, SONAR and FreightWaves CEO Fuller and director of market intelligence Strickland this time were measuring a market that was not moving higher in leaps and bounds.
To the contrary, the Sonar Tender Rejection Index (STRI) has moved down from its recent peaks before taking a sharp upward move in the days leading up to the event at the TWA Hotel at JFK Airport. The shipper gathering was sponsored by Cass Information Systems along with SONAR. window. googletag = window. googletag || {cmd: []}; googletag. cmd.
push(function() {var gptSlot = googletag. defineSlot('/21776187881/FW-Responsive-Main_Content-Slot1', [[300, 100], [320, 50], [728, 90], [468, 60]], 'div-gpt-ad-1709668545404-0'). defineSizeMapping(gptSizeMaps. banner1). addService(googletag. pubads()); googletag. pubads(). enableSingleRequest(); googletag. pubads(). collapseEmptyDivs(); googletag.
enableServices(); setInterval(function() {if (! document. hidden) {googletag. pubads(). refresh([gptSlot]); } }, 30000); }); googletag. cmd. push(function() {googletag. display('div-gpt-ad-1709668545404-0'); }); That sort of recent movement in the STRI is why the term fragile was raised.
Strickland noted that tender rejections–contracted freight that is not picked up by a carrier in the contract relationship, which is permissible under its terms–are a good barometer of market strength. “Rates have inflationary pressure on them,” Strickland said. “Tender rejections do not. So it’s a little bit more of an apples to apples comparison.”
Although tender rejection rates have climbed starting in November 2025, Strickland said the sharp price spike is nowhere near on the level of what happened during COVID: the “toilet paper” spike, a crash, and a slow gradual rise into the strongest freight market in history, led by stimulus money and consumer desire to begin spending money.
Fuller asked Strickland whether the recent decline to an STRI of less than 14%, after being above 17% in June, was “the pause before the storm.” Strickland answered by recapping the history of the market over the last 8-10 months. The first rise in the rejection rate, he said, was “carriers finally saying, look, this market is tighter than we can manage.
We’re going to start having to reject more freight to make it through.” Eventually, the market adopted to that new reality, he said. But by mid-May, Road Check week occurred, the normal disruption from Memorial Day, and the shock of Montgomery vs.
Caribe Transport II, raising a whole slew of new issues of broker liability, carrier selection and their impact on capacity. window. googletag = window. googletag || {cmd: []}; googletag. cmd. push(function() {var gptSlot = googletag.
defineSlot('/21776187881/fw-responsive-main_content-slot3', [[728, 90], [468, 60], [320, 50], [300, 100]], 'div-gpt-ad-1665767553440-0'). defineSizeMapping(gptSizeMaps. banner1). addService(googletag. pubads()); googletag. pubads(). enableSingleRequest(); googletag. pubads(). collapseEmptyDivs(); googletag. enableServices(); setInterval(function() {if (!
document. hidden) {googletag. pubads(). refresh([gptSlot]); } }, 30000); }); googletag. cmd. push(function() {googletag. display('div-gpt-ad-1665767553440-0'); }); “This market is so fragile,” Strickland said, “even though we’re having these periods of stability.”
The decline in recent months in part has likely been driven by a switch to moving more freight over intermodal rail services, Strickland said. A new baseline The end result, he added, is “a new baseline.” But even that might not stick, Strickland said, citing the sharp move up in the STRI, which has gone up about 75 basis points in just the past week.
Strickland referred to that as signs of a “bizarro world.” “That tells me that this market is not in a stable position,” he added. window. googletag = window. googletag || {cmd: []}; googletag. cmd. push(function() {var gptSlot = googletag.
defineSlot('/21776187881/fw-responsive-main_content-slot4', [[300, 100], [320, 50], [728, 90], [468, 60]], 'div-gpt-ad-1709668086344-0'). defineSizeMapping(gptSizeMaps. banner1). addService(googletag. pubads()); googletag. pubads(). enableSingleRequest(); googletag. pubads(). collapseEmptyDivs(); googletag. enableServices(); setInterval(function() {if (!
document. hidden) {googletag. pubads(). refresh([gptSlot]); } }, 30000); }); googletag. cmd. push(function() {googletag. display('div-gpt-ad-1709668086344-0'); }); Fuller said he had been speaking with Shelley Simpson, the CEO of J. B. Hunt (NASDAQ: JBHT), who also viewed the trucking market as fragile.
But Fuller said she does not view that as necessarily a negative. “She was actually the opposite, which is that
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