EcommerceIndustry ContextMonday, June 1, 20262 min read

Vestiaire Collective preloved fashion listed on Zalando

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Vestiaire Collective preloved fashion listed on Zalando
Executive Summary

Zalando and Vestiaire Collective are partnering up to bring Vestiaire Collective’s rigorously verified selection of second-hand luxury fashion directly to millions of Zalando customers. The partnership launches in 14 European markets where Zalando’s Pre-owned category is available. The assortment includes unique luxury items from more than 50 iconic brands, offering a full range of ready-to-wear, […]

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Zalando and Vestiaire Collective are partnering up to bring Vestiaire Collective’s rigorously verified selection of second-hand luxury fashion directly to millions of Zalando customers. The partnership launches in 14 European markets where Zalando’s Pre-owned category is available.

The assortment includes unique luxury items from more than 50 iconic brands, offering a full range of ready-to-wear, footwear, handbags, and accessories. This collaboration gives customers the opportunity to shop designer brands not previously available on Zalando.

This partnership opens the Pre-owned category to Zalando Partner Program for the first time, building on Zalando’s evolution from a retailer to a retail enabler. By providing a full ecosystem for fashion and lifestyle e-commerce across Europe, Zalando unlocks new opportunities for both partners and customers – now in the pre-owned space.

This strategic collaboration unites Vestiaire Collective’s unrivalled luxury resale expertise with Zalando’s extensive platform, elevating the second-hand shopping experience for millions of customers. The partnership directly addresses the exceptional demand for high-quality pre-owned fashion.

In 2025, an average of 62% of Zalando’s Pre-owned assortment sold within the first seven days of being listed. Furthermore, Zalando data shows that 40% of customers buying pre-owned fashion also add a new item to their order, proving they value finding everything they need in one place.

We are thrilled to launch this authenticated luxury assortment with Vestiaire Collective as our first Pre-owned partner. Demand for high-quality pre-owned fashion keeps growing. By adding authenticated luxury to the mix and pairing it with Zalando’s unmatched convenience, we aim to encourage even more customers to explore second-hand shopping.

– Alice Marshall, Director Pre-owned, Zalando We are excited to partner with Zalando to continue democratising authenticated pre-owned luxury for millions of customers across Europe. This partnership opens the door for a new generation of customers to discover and engage with luxury fashion through pre-owned, meeting them where they already shop.

It reflects a shared ambition to make circular luxury more visible, more relevant, and more appealing to a wider and younger audience. – Thomas Hezard, Chief Product Officer, Vestiaire Collective

Original Source

This briefing is based on reporting from Tamebay. Use the original post for full primary-source context.

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