EcommerceAnalyst IntelligenceTuesday, July 7, 20262 min read

Dick’s Sporting Goods adds $99 membership tier to loyalty program

Digital Commerce 3605h agoamazonwalmartshopify
Dick’s Sporting Goods adds $99 membership tier to loyalty program
Executive Summary

Dick’s Sporting Goods introduced a new paid membership tier to its ScoreCard loyalty program, ScoreCard+. The paid rewards program gives members free shipping on all orders, 20% off in-store services and other benefits for $99 per year, the sports supply retailer said. Dick’s Sporting Goods also announced updates to its free loyalty program. “Our enhanced […] The post Dick’s Sporting Goods adds $99 membership tier to loyalty program appeared first on Digital Commerce 360.

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Full Coverage

Dick’s Sporting Goods introduced a new paid membership tier to its ScoreCard loyalty program, ScoreCard+. The paid rewards program gives members free shipping on all orders, 20% off in-store services and other benefits for $99 per year, the sports supply retailer said. Dick’s Sporting Goods also announced updates to its free loyalty program.

“Our enhanced ScoreCard and new ScoreCard+ programs recognize the deep relationships we have with our athletes and rewards them not just for purchases, but for all the ways in which they interact with us today,” said Emily Silver, chief marketing, ecommerce and athlete experience officer at Dick’s Sporting Goods, in a written statement.

“We look forward to continuing to build and enhance the program with additional meaningful benefits over time.” Dick’s Sporting Goods ranks No. 33 in the Top 2000 Database. The market research tool ranks North America’s largest online retailers by annual ecommerce sales.

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Original Source

This briefing is based on reporting from Digital Commerce 360. Use the original post for full primary-source context.

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