Boot Barn ecommerce sales rise in Q1 via omnichannel offerings
Boot Barn has grown its ecommerce sales in its fiscal Q1 2027, which ended June 27, 2026, crediting its omnichannel capabilities. On its quarterly earnings call, CEO John Hazen said Boot Barn is seeing strong adoption of buy online, pick up in store (BOPIS) and ship-to-store offerings. In its fiscal Q1, Boot Barn ecommerce sales […] The post Boot Barn ecommerce sales rise in Q1 via omnichannel offerings appeared first on Digital Commerce 360.
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Boot Barn has grown its ecommerce sales in its fiscal Q1 2027, which ended June 27, 2026, crediting its omnichannel capabilities. On its quarterly earnings call, CEO John Hazen said Boot Barn is seeing strong adoption of buy online, pick up in store (BOPIS) and ship-to-store offerings. In its fiscal Q1, Boot Barn ecommerce sales grew 13. 4%.
“In addition to driving online sales growth, our omnichannel capabilities remain a meaningful competitive advantage and reflect our team’s commitment to operate as a stores-first organization,” Hazen told analysts on the call.
“Today, a large portion of our e-commerce orders are fulfilled from our stores, enhancing merchandise margins while providing customers with access to a broader assortment of inventory.” Overall, Boot Barn sales in its fiscal Q1 2027 reached about $593. 52 million. That was a 17. 7% increase from about $504. 07 million the year before.
Its physical same-store sales increased 3. 8% during the quarter. Meanwhile, Boot Barn’s total same-store sales (which include ecommerce) grew 4. 7% in Q1. Boot Barn is No. 380 in the Top 1000 Database. The database tracks North America’s largest online retailers, ranking them by annual ecommerce sales and more. Boot Barn is also No.
554 in Digital Commerce 360’s all-new AI Rankings. That set of rankings is available in the Top 1000 Pro with AI Database. News Ecommerce earnings recap: Kroger and La-Z-Boy Brian Warmoth | Jun 24, 2026
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