Facebook Verified starts to roll out

Facebook Verified is a free badge that verifies there’s a real person behind a Facebook profile using a simple selfie-based verification process. It’s available to real people, but not Pages or ProMode accounts.

As AI makes it easier to generate content, profiles, and messages, Meta want to provide a way for you to know there is a real person on the other side of a profile. You record a short video selfie, which Meta then check against your existing profile photos to confirm a match. The process is free and typically takes just a few minutes.

Accounts must meet trust and safety standards to qualify for verification. Once verified, your badge will appear across the places on Facebook where it matters most: Marketplace, Dating, Groups, and Profile to start. Over time, Meta will add badges in Feed posts as well.

There’s no subscription fee — you verify once, and the badge travels with you across Facebook. When you’re browsing Marketplace listings, looking at a dating profile, or checking out someone’s profile in a Group, you’ll see the Verified badge on accounts that have completed the verification process.

Facebook Verified is available to eligible Facebook users, 18 years and older on Facebook who are in good standing with Meta’s Community Standards, specifically those prohibiting fraud, scams, and deceptive practices, and who exhibit no evidence of inauthentic behavior.

The Facebook Verified badge means a profile belongs to a real person — someone who completed selfie verification and meets our trust and safety standards. It’s a quick, visible signal, before you respond to a listing, accept a date, or join a conversation, that there’s a real person on the other end.

However, Meta also point out that the Facebook Verified badge does not mean that Facebook endorses the user or guarantees their trustworthiness.