EcommerceIndustry ContextMonday, April 20, 20262 min read

CTV, OTT & Streaming Summit – 14th May

Tamebay18h agoamazonebaywalmart
CTV, OTT & Streaming Summit – 14th May
Executive Summary

RetailX Events' Commerce Media Festival combines three conferences on May 14, 2026, covering retail media, CTV/streaming advertising, and FMCG. Single delegate passes provide access to all sessions focusing on connected TV advertising optimization and audience targeting.

Our Take

CTV advertising is becoming critical for marketplace sellers as Amazon DSP and Walmart Connect expand streaming inventory. Agencies should prepare for clients asking about CTV campaign integration with existing marketplace advertising strategies.

What This Means

Retail media networks are expanding beyond search and display into streaming, requiring sellers to think about full-funnel advertising across traditional marketplace ads and connected TV campaigns.

Key Takeaways

Review Amazon DSP and Walmart Connect CTV inventory options to prepare for client conversations about streaming advertising integration.

Assess current video creative assets and budget allocation between search ads and display/video campaigns for potential CTV expansion.

Bottom Line

CTV summit signals streaming ads becoming essential for marketplace sellers.

Source Lens

Industry Context

Useful background context, but lower-priority than direct platform, community, or operator intelligence.

Impact Level

medium

CTV summit signals streaming ads becoming essential for marketplace sellers.

Key Stat / Trigger

May 14, 2026 conference date

Focus on the operational implication, not just the headline.

Relevant For
Brand SellersAgencies

Full Coverage

Retail MediaX Europe is part of RetailX Events’ Commerce Media Festival, with three events colocated on the same day: Retail MediaX Europe, the CTV, OTT & Streaming Summit and the FMCG Summit. Delegate passes give access to all sessions at all three events, giving visitors the choice and opportunity to find the content that answers all their questions.

It’s a Commerce Media festival since, in addition to three expert tracks on Retail MediaX, we have a conference on FMCG more broadly, and on CTV (connected and addressable TV). Performance marketers, exploring channels and surfaces with a data mindset, will recognise that the disciplines of commerce media keep extending.

– Ian Jindal, Founder, RetailX You’ll get the inside track on how leading brands and media owners are scaling campaigns across CTV, OTT, and streaming platforms – from measurement to monetisation.

And you’ll learn proven tactics to optimise ad spend, target audiences with precision, and capture attention where it matters most — on the fastest-growing channel in media. This is your chance to network with broadcasters, platforms, agencies, and brand leaders driving innovation in streaming.

Build partnerships, share challenges, and shape the future of CTV together. After the conference comes the party! Join us at the RMX Awards, where we celebtrate the industry change-makers, voted on by their peers. We’ll be raising the roof at London’s highest party venue – fitting end for an intense day.

– Colin Lewis, Event Chair Between the conference, the RMX Awards at Horizon 22 and the RMX Podcast, we’re stitching together one continuous conversation about the future of retail media. London is where it all comes together in person.

– Ian Jindal, Founder, RetailX Find out more about Retail MediaX 2026 here, explore the agenda here, and register to attend here.

Original Source

This briefing is based on reporting from Tamebay. Use the original post for full primary-source context.

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